Privacy Policy

1. Introduction

Welcome to LayR ("we," "our," or "us"). LayR is an AI-powered styling and digital closet application that helps users organize their wardrobe, discover outfit combinations, and make smarter fashion choices. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application and related services.

By using LayR, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, do not download, register with, or use this application.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information:

• Name and email address when you create an account
• Profile information including age, gender, and style preferences
• Photos of clothing items and outfits you upload to the app
• Body measurements and sizing information (optional)
• Purchase history and shopping preferences

2.2 Usage Data

We automatically collect certain information when you use LayR:

• Device information (device type, operating system, unique device identifiers)
• App usage data (features used, time spent, interactions)
• Location data (with your permission) for weather-based recommendations
• Camera and photo library access (with your permission) for wardrobe digitization

2.3 AI and Machine Learning Data

To provide personalized styling recommendations, we process and analyze your wardrobe photos, style preferences, and usage patterns using artificial intelligence and machine learning technologies.

3. How We Use Your Information

We use the collected information for the following purposes:

• Provide and maintain our AI styling services
• Generate personalized outfit recommendations
• Organize and categorize your digital wardrobe
• Improve our AI algorithms and app functionality
• Send you notifications about new features and updates
• Provide customer support and respond to your inquiries
• Analyze usage patterns to enhance user experience
• Comply with legal obligations and protect our rights

4. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties except in the following circumstances:

4.1 Service Providers

We may share your information with trusted third-party service providers who assist us in operating our app, conducting our business, or serving our users, provided they agree to keep this information confidential.

4.2 Legal Requirements

We may disclose your information if required to do so by law or in response to valid requests by public authorities.

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. This includes encryption of data in transit and at rest, regular security assessments, and access controls. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights and Choices

You have the following rights regarding your personal information:

• Access: Request access to your personal data we hold
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data
• Portability: Request a copy of your data in a structured format
• Opt-out: Unsubscribe from marketing communications
• Withdraw consent: Withdraw consent for data processing where applicable

To exercise these rights, please contact us at uday.khanna@layr.style.

7. Children's Privacy

LayR is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will delete such information from our files.

8. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws and implement appropriate safeguards to protect your information.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. You are advised to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us: